Strategic design for ambitious brands
Brand + web design turning vision into opportunity
A creative design studio for independent businesses that are done playing small. Together, we create brands and websites that get you noticed by the right people.
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Build a brand people remember
Your customers don't want another forgettable, play-it-safe brand. They want something real they can connect with. Something with actual character and substance. Let's give them exactly that. Design that introduces you before you say a word and has the right people thinking, “Yes, this is what I've been looking for.”
Branding, design & website services
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Brand Strategy
The backbone of successful brands. Strategy clarifies who you are, who you serve, and why you matter. It turns your unique approach into your market advantage.
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Brand Design
People process visuals 60,000 times faster than text. Let's make your brand design speak volumes before you say a word and increase your brand recognition instantly.
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Website Design
You deserve more than just a pretty online presence, your website should work as hard as you do, turning visitors into customers and creating a premium brand experience online.
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Packaging design
On the shelf, you only have seconds to make an impression. Let's create eye-catching packaging that draws customers in.
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Position your brand where competitors can't follow
Your brand is your competitive edge. I help you clarify what makes your business irreplaceable, then translate that into design that sets you apart. No more blending in. Just clear positioning and distinctive design that gives you the confidence to own your space.
Intentional design for brands that mean business
Partner with a designer who gets your vision
I work with entrepreneurs around the globe who want brands that break the mold. You're not looking for safe, forgettable design. You want branding as bold as your vision. My design approach focuses on what makes your business memorable. Together, we'll make your business impossible to ignore and turn the right people into fans.
Kind Words
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![Sonja Kuhl smiles and holds up her instrument]()
Sonja Kuhl, Calm to Go
“Before, I felt like I had ten different fonts and everything looked cobbled together. Plus, it was time-consuming, because I could never decide on a design. Now designing assets has become easier for me. I've become even clearer on what I stand for, and what I want to say and convey. Sara showed a lot of consideration for me, Calm to Go, and my mission and that is now also reflected in the brand design. It now looks consistent, straightforward, and professional.”
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![Physiotherapie Remedium Logo.]()
Franziska Moser, Physiotherapie Remedium
“After working with Sara I have a clearer vision of what my practice stands for, where we want to go, and, above all, what we don't want. I also have a clearer vision of what we want to embody and how we want to present ourselves to patients. Everything feels more structured, looks more structured, and is clearer. I always felt like I was getting great support and that my needs and those of my practice were being addressed. For me, it was the all-around feel-good package :)”
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![Janina Roeseler smiling]()
Janina Roeseler, mindful movements
“Before working with Sara I didn’t know who I was talking to, what my clients’ needs were, or what set me apart from other yoga teachers. I didn’t have a clear vision and I didn’t have a brand. I had just a logo, but no concept. Sara brought together the right mix of structure with a big heart, so I felt like I was in good hands the entire time. I really appreciate Sara as a person as well as a brand designer and strategist. Now I am really happy with our work together, and I am only at the beginning of something wonderful!”
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![Daniela Kuenze smiling]()
Daniela Künze, Pelvic Potential
“Sara’s professionalism, commitment, and energy impressed me. She manages to put herself in people’s shoes and get ideas out of their heads onto paper. I also appreciated her clear structure and approach from the start. She developed a great brand identity for us, and I feel very confident about the future. Keep up the good work - I’m a fan!”
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![Petra Kantschik smiling]()
Petra Kantschik
“Working with Sara was so much more than just choosing the right colors and typography. Understanding my weaknesses and turning over every stone in my business gave me so much clarity. With her support, I rediscovered my business and my why. I now have clarity and feel a lightness in my daily work that goes far beyond design decisions.”
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![Annika Mewes smiling]()
Annika Mewes, MyVlow
“I would recommend Sara anytime – as her work was just so valuable, and our collaboration was inspiring. I am a fan of the fact that the schedule and due dates are easy to follow and can be viewed at any time. This way, I was always able to schedule the collaboration well into my daily routine.”
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![Karima Henss smiling as she packs a Kari Concept bag]()
Karima Henss, Kari Concept
“Before working with Sara we felt overwhelmed when it came to establishing a clear line across the different areas of our business and thus create a distinguishing feature. She not only incorporated everything important to us into the design, but she also gave us clarity and structure. She was such an asset to us, we couldn’t have done it alone.”
Watch the Masterclass
Want people to fall in love with your brand? In this masterclass, I'll show you exactly how to create stronger connections with your audience and make your business unforgettable. You'll learn the psychology behind memorable brands and practical steps to apply these insights to your own business. Get all the details about the masterclass here.
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Uncover your Brand Essence
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